About Me
As a Senior Brand Designer, I focus on building and enhancing brand identities that drive business goals. My expertise spans strategic branding, web design, illustration, and marketing communications, developed through my work with creative agencies, in-house teams, and technology companies. I believe the most impactful design is both visually compelling and strategically sound. I’ve delivered results for a wide range of clients (SaaS and B2B) and enjoy the challenge of helping smaller tech startups establish their visual presence.
Leadership and Strategy
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Creative lead in brand development and strategy, lead contributor to the creative direction for a full company rebrand and ongoing marketing initiatives.
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Drive creative strategy from concept to execution, ensuring brand consistency and market relevance across all platforms.
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Work seamlessly with cross-functional teams to align brand design with business objectives, enhancing overall creative output.
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Cultivate and manage scalable design systems that improves production efficiency and maintains brand cohesion across all touch points.
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Core Brand Design
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Execute end-to-end brand design projects, from initial concept to final implementation.
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Deliver impactful visual communication through brand design, illustration, and user interface (UI) and web design.
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Collaborate with marketing and sales teams to produce high-impact design assets that support key business and growth initiatives.
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Production and Specialization
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Manage the full print production process, including vendor requirements, for marketing collateral and large-scale event design.
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Design and produce all digital and print assets for events, ensuring a cohesive brand experience.
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Develop comprehensive design solutions across both digital platforms and physical print materials.